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Hahm Shout Doodle is taking a new leap forward with Korea’s representative pharmaceutical company, Chong Kun Dang and the Sokcheong digestive medicine!

Sokcheong, which made a name for itself in the 90’s with the phrase, “I’m done digesting”, is back as a NEW Sokcheong in 2021!


Hahm Shout Doodle will be in charge of the 2021 digital campaign for <Sokcheong>, a liquid digestive medicine brand of Chong Kun Dang.

Sokcheong, which was hugely popular in the 90’s for its catch phrases and use of brand ambassadors still talked about today, is preparing to take another leap forward in the digestive medicine market by launching two new products with enhanced digestive properties.

Hahm Shout Doodle will conduct all-encompassing digital PR to appeal to the parent generation with messages that remind them of their past memories and establish Sokcheong as a new and improved digestive brand for Generation MZ.

☞ Sokcheong Instagram

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