Successful conclusion to the Sealy Bed X PR's Marketing Challenge Contest
Hahm Shout Doodle successfully carried out a marketing challenge contest with Sealy Bed and members of the nation's largest university student PR association club, PR's. A total of 24 university students participated in the event of enhancing the premium image and promoting sales of Sealy Bed. A total of 1 Grand Prize, 1 Best Prize, and 2 Excellence Awards were selected.
The contest was an opportunity to communicate the ‘premium’ value of Generation MZ with actual marketers and approach the brand challenge of Sealy Bed in a younger and new way from the perspective of university students.
Successful conclusion to the Sealy Bed X PR's Marketing Challenge Contest
Hahm Shout Doodle successfully carried out a marketing challenge contest with Sealy Bed and members of the nation's largest university student PR association club, PR's. A total of 24 university students participated in the event of enhancing the premium image and promoting sales of Sealy Bed. A total of 1 Grand Prize, 1 Best Prize, and 2 Excellence Awards were selected.
The contest was an opportunity to communicate the ‘premium’ value of Generation MZ with actual marketers and approach the brand challenge of Sealy Bed in a younger and new way from the perspective of university students.