GLOBAL PR
PR & marketing for success in the global market
The basis for successful overseas expansion is to establish a global business strategy identifying the constantly changing market and consumer needs
GLOBAL PR
PR & marketing for success in the global market
The basis for successful overseas expansion is to establish a global business strategy identifying the constantly changing market and consumer needs
With the development of the Internet, the boundaries between countries are disappearing –
prompting an increasing number of companies to embark on global PR and marketing, even for new product launches.
Consumer goods companies are actively conducting PR and marketing campaigns targeting an overseas customer base.
Industries such as medicine, biotechnology and science are distributing research results through press releases.